
Table of Contents
Section 1 - Designing Your Concept (1) (2)
Section 2 - Choosing Your Location
Section 3 - Selecting a Name and Branding
Section 4 - Establishing Your Medical Spa's Services, Products and Environment
Section 5 - Building a Team
Section 6 - Creating a Marketing Calendar and Sales Program
Section 7 - Determining Procedures for Opening Day and Beyond
Section 8 - Identifying Legal and Insurance Issues
Section 9 - Planning and Financing Your Business
Appendices
Appendix A - Medical Spas Procedures and Protocols: A Technical Overview
Appendix B - Start-up Timeline
Appendix C - A Sample Business Plan
Appendix D - The Employee Manual
Appendix E - A Sample Medical Spa Procedures Manual
Appendix F - Sample Treatment Protocols
Appendix G - Sample Consent, Pre and Post Treatment, "What to Expect" Forms
Appendix H - Guidelines to OSHA Training and Implementation
Exhibits
Exhibit A - 2003 ISPA Spa-Goers Study
Exhibit B - Resource Guide of Vendors
Exhibit C - Independent Contractor and Employee Agreements
Exhibit D - Sample Architect/Designer Contract
Exhibit E - Complete Industry Publication List
Exhibit F - Equipment Comparison and Aesthetic Company Directory
Exhibit G - Cosmetology Licensing Information by State